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The Broadside

WUNC

Each week, The Broadside highlights a story from the heart of the American South and asks why it matters to you. From news to arts and culture, we dive into topics that might not be on a front page, but deserve a closer look. Along the way, we explore the nuances of our home—and how what happens here ripples across the country.Hosted by Anisa Khalifa, The Broadside is a production of North Carolina Public Radio-WUNC. Find it every Thursday wherever you listen to podcasts.

Each week, The Broadside highlights a story from the heart of the American South and asks why it matters to you. From news to arts and culture, we dive into topics that might not be on a front page, but deserve a closer look. Along the way, we explore the nuances of our home—and how what happens here ripples across the country.Hosted by Anisa Khalifa, The Broadside is a production of North Carolina Public Radio-WUNC. Find it every Thursday wherever you listen to podcasts.

Why cola became king

Thumbnail for "Why cola became king".
March 7, 202421min 18sec

The South is the birthplace of all the big cola brands. Since the first Coca-Cola was poured in Atlanta in 1886, it's become an American icon. For many of us, these drinks are part of key childhood memories. But whether we're loyal to Coke, Pepsi, or something else, we don't drink as much soda as we used to. So why do we care so much about these brands and does soda even matter in this new beverage age?

Featuring: 

  • Ralph Ashworth, owner of Ashworth Drugs in Cary, NC
  • Sabrina Bengel, managing partner of The Birthplace of Pepsi-Cola in New Bern, NC
  • Jerry Avery, Pepsi fan, collector and hobby historian
  • Dr. Psyche Williams-Forson, professor and department chair in American Studies at the University of Maryland
  • Rina Raphael, journalist and author of The Gospel of Wellness

Special thanks to Jordan Blackwell at the University of Maryland College Park for technical assistance.

Links: 

  • You can find a transcript of the episode here.

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